15 Best Tools for Email Marketing

Best Tools for Email Marketing

Trends, channels, and best tools for email marketing change with time. Email marketers continue to encounter numerous difficulties.

The time it takes to design a beautiful email from scratch is one of these major difficulties.

Marketers risk wasting a lot of time developing and sending emails that don’t look spectacular if they don’t have the best tools for email marketing.

This reduces productivity and lowers the return on investment for your email marketing.

Our article will list Some of the best email marketing tools to help you save time and money.

Let’s begin! 

1. Active Campaign

Active Campaign is the complete package for the best tools for email marketing, delivering services to help marketing, sales, and service professionals through one practical gateway.

This includes a user-friendly interface and rich analytics.

Through split A/B testing, the affordable platform enables users to pinpoint the most successful campaigns, and marketing automation enables users to “set it and forget it,” streamlining all of your digital marketing efforts.

2. MailChimp

MailChimp, one of the most well-liked tools for email marketing, does not disappoint.

The digital marketing tool is packed with a tonne of capabilities that can be used to engage audiences, build audiences, and turn leads into actual purchases. 

With four pricing tiers and round-the-clock customer service, you can choose the ideal plan for your expanding business.

It should come as no surprise that some of the most well-known and prestigious brands rely on MailChimp.

3. GetGist

With Gist’s extensive email marketing capabilities, you may streamline your marketing strategies.

Users may provide visitors with exceptional customer service through their full suite of digital marketing goods and services.

Gist is one of the best tools for email marketing to support your marketing initiatives because of its all-in-one solution, which includes marketing automation, live chats, and event monitoring.

4. Constant Contact

With Constant Contact’s email marketing capabilities, creating a brand is straightforward.

Develop an e-commerce website for your company, produce social media ad campaigns, and use straightforward drag-and-drop editor tools to produce expert marketing campaigns.

You may be sure your digital marketing is effective with a deliverability rate of 97 percent!

5. HubSpot 

HubSpot is also on our list of best tools for email marketing. With capabilities to help your business’s sales and marketing, HubSpot essentially does it all.

You can accomplish your sales goals more quickly with lead management, advertising, and pipeline management solutions.

The various email marketing solutions offer a long-term return on investment and can aid in developing deep connections with customers.

6. Zoho Campaigns

Zoho Campaigns is another tool for email marketing that engages your client base and boosts revenue thanks to its beautiful email templates and real-time data.

Your marketing efforts can be automated to enhance efficiency using Zoho’s comprehensive suite of digital tools and applications, but this is just the beginning with this all-purpose program.

Zoho makes it easier for your small business to run smoothly daily by streamlining marketing, accounting, human resources, and sales. 

7. Act-On

This platform is the ideal addition to your toolkit if you’re trying to expand your audience.

The cloud-based software from Act-On improves client engagement by converting site traffic into leads and purchases. 

The platform’s remarkable technology helps businesses of all sizes build outstanding brand experiences while improving your sales funnel.

Utilize Act-On’s email marketing tool and product suites to draw in, hold the attention of, and convert visitors.

8. Campaign Monitor 

Make an impact on your audience and spread your message with the help of email marketing from Campaign Monitor.

With the help of well-crafted templates or a simple drag-and-drop editor, you can easily customize your material to create an effective campaign. 

Utilizing contact segmentation and timed automation, control the customer journey.

You can increase your email list and convert prospects with various marketing tools and services.

9. Omnisend

For eCommerce organizations that excel in reporting and deliverability, Omnisend is a cost-effective choice.

The reporting capabilities of Omnisend are its most outstanding feature.

When you log in to Omnisend, you first notice “Revenue from Omnisend,” a bold metric showing how much money was made overall from the combined email and SMS marketing activities.

After establishing a connection with your eCommerce platform, these best tools for email marketing provide a variety of pre-built email and SMS sequences based on it.

Omisend’s canvas editor is distinctive and surprisingly simple to use, but we were unhappy that workflows lacked a genuine A/B testing feature.

10. AeroLeads

AeroLeads is next on our list of best tools for email marketing.

While Hunter also allows you to search for business emails, AeroLeads is a little more sophisticated (and expensive).

With the help of the Chrome extension provided by AeroLeads, you can find verified business emails of your prospects and leads with their job title, companies, websites, location, and LinkedIn URLs.

Consider joining AeroLeads if you send out many cold emails to potential clients. It begins at $49 per month. 

11. GetEmails

We’ve been paying attention to GetEmails, the new best tool for email marketing on the market.

It enables users to collect email addresses from website visitors without requiring their consent using website cookies and massive email address databases. 

The “secret sauce” of GetEmails is that they “only provide you email addresses for whom we have known activity (opens or clicks) during the last 14 days on our network.

We also remove known complainers and unsubscribed.

GetEmails obviously requires some sophistication in welcome sequence design (and giving people an opportunity to opt out if they don’t want to be included in your list) but done correctly, it can be a terrific method to produce high-quality leads.

12. Brevo

One of the best tools for email marketing software for transactional email.

As a transactional email marketing business, Brevo (previously Sendinblue) started out in 2012 by sending event-based emails, including password resets, order confirmations, and registration emails.

Later, Brevo expanded to provide marketing teams with tools for sending email and SMS campaigns.

Even though these more recent features lagged behind those of the other tools on our list, Brevo became unique as the only transactional email service that marketing teams could use, allowing businesses to send both transactional and marketing emails from the same platform.

Brevo still offers great deliverability rates, a solid API, and sender reputation protections—everything you could possibly want in a transactional email platform.

Brevo’s campaign and automation sequence builder are sufficient but lack the sophistication and sophisticated features of a high-end email marketing platform.

Despite this, These best email marketing tools have high user satisfaction.

13. SalesHandy

Inbox-based advertisements that work well. With the help of the email productivity tool SalesHandy, users may schedule, track, and act upon messages received through their email provider.

To better engage your email recipients and boost sales, arm your sales team with these best tools for email marketing.

14. Moosend

Moosend is ending our list of best tools for email marketing.

Its extensive feature set makes it perfect for email automation and allows users to generate stunning and useful emails without needing any special design training. 

To automate campaigns for cart abandonments and product recommendations, integrate Moosend with your online business.

Share forms throughout your social media channels to increase your mailing list and widen your consumer base.

Advertise your company with Moosend’s email marketing solutions with just a few mouse clicks.

15. Mailerlite

MailerLite is a powerful email marketing tool designed to help businesses of all sizes create and send professional email campaigns to their subscribers.

With its intuitive drag-and-drop editor, MailerLite makes creating beautiful emails that engage and convert your audience easy.

One of the key features of MailerLite is its simplicity. It provides straightforward and user-friendly tools like the drag-and-drop email editor, website builder, and intuitive subscriber management interface.

This makes it easy for beginners to start email marketing and create effective campaigns.

In addition to its email marketing features, MailerLite offers various tools to help businesses grow their audience and increase conversions.

These include landing page and pop-up editors, A/B testing for emails and landing pages, customer management and segmentation, and email automation.

MailerLite is also known for its excellent customer support and value for money.

Its pricing plans are affordable and flexible, with no hidden fees or long-term contracts.

Plus, it offers a 14-day free trial to test its features before committing to a plan.

MailerLite is a powerful and user-friendly email marketing tool that can help businesses of all sizes grow their audience and increase conversions.

Whether you’re a beginner or an experienced marketer, MailerLite has the tools and features you need to create effective email campaigns and grow your business.

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